2018 Best Workplaces in Europe: Special Awards
Every year, Great Place to Work® recognizes select organizations with special awards based on best cultural practices in key areas. This year, these awards are inspired by the new mission of Great Place to Work - "Building a better world by helping organizations become excellent places to work for all" - and the three pillars that support it:
• Better for business: Organizations develop the human potential of all their employees and create cultures of trust that allow them to reach their full potential.
• Better for people: Organizations provide a positive work experience in a consistent manner and inspire each individual to achieve their maximum potential inside and outside the workplace.
• Better for the world: Organizations that are better for people and better for business build a society based on shared prosperity, care and equity.
We've created three brand new awards categories for the 2018 Best Workplaces In Europe, and here are the winners:
GREAT PLACE TO WORK FOR ALL (WOMEN): HILTON
Italy, Netherlands Turkey, United Kingdom
Global hotelier, Hilton, develops practices that help create and sustain a workplace that is great for all, with a focus on elevating women across its population. Its support for women includes networking and learning forums, development opportunities, and celebrations that highlight the contributions and successes of women. One Hilton team member notes, "Hilton is a progressive, all inclusive, people-minded business. Leadership cares equally about team members and customers and actively seeks to make the company more than 'just a place to work.'"
• The Women's Team Member Resource Group (WTMRG) was established in 2012 to help women in leadership positions connect with each other. Each corporate office has a female leader who leads and sponsors the local chapter. The chapters meet quarterly for networking and development events. In the UK, the WTMRG holds regular discussions and huddles with Team Members where women in leadership roles have the chance to share their stories and the participating Team Members have the chance for a Q&A session afterwards.
• In August 2017 Hilton launched Coaching on Call, a pilot coaching program that supports Hilton's future female leaders. This offering targets junior female Team Members in the UK or Europe who are below Manager level and/or just stepping up to their first line management and considering where they will take their careers moving forward.
• In honor of Women's History Month in the U.S. in March, WTMRG chapters across the globe asked members to share their stories on social media using the hashtag #WomenAtHilton. Team Members shared the ways in which women support other women at Hilton and other inspirational topics on Instagram, Facebook, and Twitter, including this video. The celebration included weekly themes:
- She Inspired Me (Week 1)
- Women Supporting Women (Week 2)
- Pass It Forward (Week 3) • Hilton Work Perks (Week 4)
The campaign reached more than 10,800 Twitter users and had over 6,600 views on Instagram. For International Women's Day on March 8, Hilton joined the #BeBoldforChange campaign and encouraged women to share stories of how they took bold action to positively impact their personal or professional lives.
BETTER FOR PEOPLE: NITOR
Tech company Nitor has grown considerably over the last few years, but it has never lost its team spirit and its holistic focus on inspiring its people to be their best, both personally and professionally. "It's admirable how much the management is ready to invest time and assets on building up team spirit. It's easy to get to know new co-workers and chat with the old ones at the events that Nitor hosts," says one employee.
Another team member shares how both his work and personal lives have been positively impacted by working at Nitor. He remarks, "We have unlimited opportunities to participate in any business activity or development. And we can do this based on our own interests. Team spirit is unbelievable, and it's even shown at home: my kid drew a card for Father's Day with my picture wearing a Nitor shirt."
Nitor offers a wide range of programs and practices that support its people in realizing their full potential in all areas of their lives.
- In addition to core tasks, Nitor's employees can dedicate 10% of their work time to Quality Time. Quality Time is an optional project that is useful for Nitor or Nitor's employees. Each employee can choose how to use this time, based on their own interests. Quality Time is also mentioned on the contracts signed with clients, which enables everyone to use it. If employee's salary is based on provision, the same provision is paid for the Quality Time. This way, the lack of provision is not an obstacle in participating in the practice, making it truly a practice for all.
- Nitor encourages employees to graduate from advanced degree programs and to complete academic studies. Ten days of working time can be used toward finishing a master's degree, and 20 days can be used for a wider program of study or degree, like a thesis. Nitor also provides mentoring and guidance and tailors work arrangements to support studies and school work.
- Nitor includes the family members of employees in making sure it's a great workplace. It does this by sending a short survey to employees' families, which solicits their opinion of Nitor as a workplace. These inquiries allow the company to understand how it impacts a wider circle of people and it creates focus areas for improvement based on the results.
BETTER FOR THE WORLD: SALESFORCE
France, Germany, Ireland, Netherlands, United Kingdom
Salesforce prioritizes community involvement and it's an integral part of the company's DNA. It has been recognized on a global scale for the revolutionary and forward-thinking nature of its philanthropic efforts and it serves as a beacon of inspiration for organizations around the world. Its well-known Ohana, or family, culture extends not only to its people, their families, and their customers, but to its communities both locally and internationally.
One employee shares, "This a company that truly believes and acts on making the world a better place, manifested in many ways including training people from all walks of lives including veteran to encouraging volunteering and raising/donating money for charities." Another employee echoes this sentiment, saying, "Volunteering is a part of the culture unlike any other big corporation I have ever worked in. I leave work early every Monday to volunteer and it's actively encouraged. I am genuinely able to make a difference in my community."
- Eighteen years ago, when the company was founded, Marc Benioff wanted to make sure employees would feel a sense of purpose beyond profit. To accomplish that, he came up with a new integrated corporate philanthropy model: the 1-1-1 model. The 1-1-1 model contributed 1% of Salesforce's equity, employee time, and product back into the communities where they live and work. Born out of the 1-1-1 model, Salesforce.org is the company's nonprofit social enterprise, leading a global revolution in corporate philanthropy. It impacts thousands of organizations and the millions of people they serve by delivering the world's best nonprofit and educational technology solutions for free or at discounted rates. This unique self-sustaining model allows Salesforce to generously reinvest any money it makes from its deeply discounted technology back into the community through strategic grants focused on education and workforce development.
- In March of 2017, Salesforce turned 18 years old and reached 2 million total volunteer hours. To honor this amazing milestone, the compay provided all employees with a 2 Million Hour Volunteer T-shirt to wear during Global Volunteer Week March 6–8. Employees volunteered over 15,000 hours across 24 countries. It took part in seven Habitat for Humanity Builds across San Francisco, Chicago, New York, Toronto, London, Bangalore, and Sydney. The new 'Top 100 Grants and Top 10 Volunteer Hours' program offers a great incentive for its top volunteers. The Top 100 volunteers in the company will be eligible for a $10,000 grant and the Top 10 will be eligible to attend CEO Marc Benioff's annual management meeting in Hawaii.
- Salesforce has celebrated Earth Month every year for the last six years. This year, employees volunteered over 3,000 hours with environmental organizations, hosted Earth Day celebrations in 25 offices, and had over 1,000 employees complete an internal training on Salesforce's sustainability efforts. Team leaders from around the world helped coordinate these inventive and impactful efforts both inside and outside the office. The Paris team alone volunteered 656 hours collecting trash along the Seine. Other groups brought in local environmental justice speakers for lunch and learns, and others encouraged employees to commit to small changes in their behavior to live a more sustainable life. Salesforce also shared actionable ways members of its Ohana can bring more sustainable practices into everyday life through a series of blog posts.